Samsung Highlights Trust, Security, and Privacy as Core AI Design Principles at CES 2026

Summary

Samsung Electronics hosted a panel titled "In Tech We Trust? Rethinking Security & Privacy in the AI Age" at CES 2026 on January 6, convening global experts in technology, research, and ethics. The session explored how trust has emerged as a critical factor shaping consumer and enterprise adoption of AI, with Samsung presenting its "trust-by-design" approach to AI development. Samsung emphasized the role of on-device AI processing in keeping personal data local, with cloud-based intelligence us