Adobe's "Agentic Sites": Websites That Assemble Themselves Per Visitor

Summary

Latent Space reports on Adobe's exploration of "agentic sites" — web pages that dynamically assemble themselves around an individual visitor's intent in real time rather than serving fixed content. Adobe Principal Scientist Carlos Sanchez demonstrated systems that interpret user behavior, retrieve relevant existing content, and compose a personalized page within one to two seconds at minimal cost, and stressed the tech is available now: "It's not the future, it's the present now." The second ax